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Last updated: 23 October 2026

This Privacy Policy explains how YouTours (“we”) collects and uses your personal data when you visit youtours.ma, make a booking or contact us.

1. Who we are

YouTours is a tour and activity organiser based in Agadir, Morocco. For any question about your data, contact us at contact@youtours.ma.

2. Data we collect

  • Booking details: name, email, phone or WhatsApp number, hotel or pickup address, tour date and number of participants.
  • Messages: what you send us through the contact form, email or WhatsApp.
  • Payment: payments are processed by our payment provider; we do not store your full card details.
  • Technical data: cookies and basic usage data (pages visited, device and browser) to run and improve the website.

3. Why we use your data

  • To confirm and organise your booking, including hotel pickup.
  • To contact you about your tour (for example to confirm the pickup time or a change due to weather).
  • To answer your questions.
  • To meet our legal and accounting obligations.
  • To send you news or offers, only if you have agreed to receive them. You can unsubscribe at any time.

4. Who we share it with

We share only what is needed with the partners who deliver your activity (for example the driver, guide, boat operator or desert camp), with our payment provider, and with technical service providers such as our website host. We never sell your data.

5. How long we keep it

We keep booking data for as long as needed to provide the service and to meet our legal obligations, then delete or anonymise it.

6. Cookies

Our website uses cookies that are necessary for it to work, and, with your consent, cookies for statistics. You can change your choice at any time in the cookie banner or in your browser settings.

7. Your rights

You can ask to access, correct or delete your personal data, or object to its use, by writing to contact@youtours.ma. Moroccan Law 09-08 on the protection of personal data applies to our processing, and if you live in the European Union you also have the rights given by the GDPR, including the right to complain to your data protection authority.

8. Changes

We may update this policy. The date at the top shows the latest version.